Marketing a Product that is backed up by a number of Very Graphic Test Results:

We have begun and are constantly testing the value and effectiveness of our product.  The raw video footage that we have shot during this testing is one of the most valuable selling tools that we have available.  (Please view the video cassette that came with this material.)

If one picture is worth a thousand words, this video footage clearly indicates the true value of our product.  It shows, better than words can ever tell,  the benefits of the Loose Wheel Management System.

Our experience has clearly shown us that anyone who has watched the video footage taken while we were  testing the Loose Wheel Management System, has walked away a "TRUE BELIEVER" in the system and the many benefits that it has to offer.

Producing a product that has already received a high degree of government support and recognition:

Canada has long been regarded throughout the world as a leader in providing a safe and secure environment for its' citizens.  The work we have started,  in Canada to reduce the danger of highway accidents due to loose wheels has already been recognized and applauded by our own government.  (Please see the attached letter from Our Minister of Transportation).

The documented support from our government, as well as the Canadian Trucking Industry, can provide strong testimonial support when  establishing your own credibility with the government of your country and your own national trucking industry.

Producing a product that  actually saves lives:

Each year, thousands of people worldwide are killed by loose wheels.  They're either hit by a wheel that has come loose, or die after losing control of their vehicle once a wheel has come loose.  Often, the resulting accident takes a number of other lives as well.

As well as the incredible profit potentials, you will have the added satisfaction of knowing that month after month, year after year, a project you brought into reality will save the lives of hundreds, even thousands of men, women and children in your country.  Thats something you just can't put a price on.

One of the real benefits of this product is that it not only protects the lives of the people in other vehicles on the road, but also the lives of the truck drivers themselves.  This added safety feature turns every trucker into your own, personal salesperson within the trucking companies themselves.  Once these truckers are made aware of the product, and the potential benefits to them, they quickly become some of your best sales agents.

HOW CAN ALL OF THESE, AND MANY OTHER BENEFITS BE YOURS?

These benefits can become yours by becoming the License Holder in your country for Wheelex,  the Loose Wheel Management System.   The Wheelex Loose Wheel Management System could quite easily become the most signifigant trucking accessory in the next ten years.  And, for those few individuals, with a high degree of foresight and determination, it could also easily become one of the most profitable.

HERE IS HOW OUR WORLDWIDE LICENSING SYSTEM WORKS:

You may purchase the "Exclusive Licensing Rights" for several countries,  your country, part of your country, or parts of several countries.

You may also be granted the right to sub - license within a specific area.  In other words, we will sell the licensing rights to you for a specific country.  Then, you can break the country into regions and sell the licensing rights in each one of those regions.  Of course, this would be subject to Ð

SOME OF THE BENEFITS OF BECOMING AN INTERNATIONAL WHEELEX LICENSEHOLDER:

Producing an accessory product that services one of the largest market segments in business today:
In nearly every country in the world, the trucking industry is ranked somewhere within the top twenty-five industry leaders.  An accessory product for the trucking industry is one of the most lucrative manufacturing possibilities you could hope for, because it represents one of the largest marketing universes available to you.

Not only would you be supplying an accessory product to one of the largest industries in your country......you would also be supplying that industry with an entirely new accessory product that is being introduced for the first time.  You would be the major, in fact, the only supplier.

Producing a product that can benefit from established channels of distribution:

The Concept of a Loose Wheel Management System is relatively new and the product has never been marketed in your area before.  However, the truck accessory market is as old as trucks themselves.  Since it is one of the largest and most established market segments there is, a solid foundation has already been laid for your product.

Many new product distributors must suffer through a number of years of establishing and developing marketing channels.  In this case, most of that work has already been done for you.  In most cases, excellent channels of distribution already exist.  Many of those distribution channels can be approached and would be quite willing to add The Loose Wheel Management System to their product line.

Since it has been estimated by marketing analysists that it takes five times more effort to create a marketing infastructure than it does to maintain one, there is another added financial advantage to taking on our product.

Producing a product with a substantial profit margin:

The price of manufacturing the product, relative to its' preceived value, is quite low.  This factor will allow you maximum profit opportunities.  It will also leave a large margin to compensate wholesalers, sub-distributors, and retailers of the product.

Producing a product that takes advantage of existing production facilities:

One of the major benefits of obtaining the licensing rights for the loose wheel management system is that no huge capital outlay is required for manufacturing the product.  In most countries there are already a number of manufacturing facilities that can be used to produce the product for you.  This allows you to focus primarily  on the marketing and delivery of the product.  It also allows you to start producing a substantial profit in a fraction of the time it would require if huge investments were to be made in a factory, training staff, warehousing, etc.

Of course, when sales volumes were large enough, such an investment would be a reasonable consideration.

One of the additional benefits of this product is that orders can be taken before the actual product is manufactured...........a concept that made IBM an industry leader in the 70's and 80's.  Top executives in the corporation have also attributed the high earning ratios of their stock to this strategy.

All indications worldwide point towards future government requirements:

As more and more vehicles enter the worlds highways each year, the number of  tradgedies relating to the loose wheel problem become  larger.  These problems are gaining more and more media attention all the time.  In most countries, it's just a matter of time before the local and regional governments must respond to a growing public outcry and create legislation to deal with this phenomena........in much the same way as seat belt legislation was created after it was discovered that "seat belts save lives."

By all indications, this government regulation is only our approval, with terms and rates negotiated in advance.

You are not restricted to your own country.  You may also purchase the licensing rights to one or several other countries, as well.  Because there is an on-going royalty payment (for both you and us), we also require a certain level of committment as far as sales and distribution are concerned.    We are not only interested in establishing the licensing rights to our product.  We also have a very strong committment to the sales, distribution, and use of our product.

MANUFACTURING OF THE PRODUCT:

During the intitial stages, the product can be supplied and shipped  to you from our manufacturing centers here in Canada.  This would allow you to focus your attention on marketing and distribution without the added time, effort and capital that would need to be expended in the production of the product.

However, once  strong sales and distribution channels are established, and when it would become financially advantageous to do so, you could begin to develop the manufacturing process in your own country.

During this second stage, you would probably wish to "contract out" manufacturing of the product to an established custom manufacturing  organization, or several of them, in your country.  Almost any spring manufacturer can handle the process.  By concentrating on the warehousing, marketing and promotion of  The Loose Wheel Management System, you will be able to distribute more product with very little time  and no capital invested in factory equipment or space.

During the third stage,  when it really would be financially advantageous to set up your own manufacturing facilities, you would already have a strong knowledge of the product, and a high volume of sales to justify the cost expendetures associated with the establishment of your own factory.

WE WILL BE WORKING WITH YOU THROUGHOUT EACH STEP OF THE PROCESS:

A small royalty payment is part of our arrangement with our world wide license holders.  Therefore, we are committed to working with you for years and years to come.  The more revenue you generate, the more revenue we receive.  It really is in our best interests to do everything we can to make you as successful as you can be.

We have already worked through many of the problems of marketing, promotion and manufacturing and we can pass that knowledge on to you.  You will be able to be  more successful, in less time, because we will be able to help you avoid some of the initial mistakes that are part of any new endeavor.

Strong product knowledge.............well targeted sales and marketing knowledge............and critical and precise manufacturing knowledge is what has allowed us to develop the solid, supportive structure that has given us a high degree of financial success here in Canada.  Now, we would like to export that knowledge to your part of the world to pass along the numerous benefits that it provides.

WHAT YOU SHOULD DO NEXT:

Please view the video tape that came with this material.  The video will demonstrate the true value of the Wheelex System.    It is only about 20 minutes long,  but it will show you how the system actually holds up to severe testing.

Once you have viewed the video, please go over the enclosed pricing information and sample agreement.  These documents will explain what is expected of an International Wheelex License Holder,  As well, they detail the guidence and support that is available to them.

Please make a note of any additional comments and questions you may have.  In a short time we will be contacting you and we will be happy to discuss those comments and questions with you.

One of the quickest ways of reaching us with yhour questions and concerns is to E-mail us at info@wheelex.com and we will respond to you as soon as possible.

LIMITED OPPORTUNITY OFFER:

Because of the nature of a licensing agreement such as this, we are only able to  make this offering to a limited number of individuals in any specific area.  Therefore, this offer is being made with the understanding that no agreements are binding until such time as a signed agreement and the appropriate deposit payment has been received.

All offers are being considered on a first come/first served basis.  It really is advantagous to everyone concerned that a decision is made as promptly as possible.

WE HOPE THAT YOU WILL JOIN US:

We sincerely believe that we have one of the most valuable and  innovative transportation accessories to be developed in this decade.  We also believe that the future worldwide development and growth of this product  will be quite signifigant.

If you would like to be a part of one of the largest industries in the world.......by producing a product that already has a huge, establlished market just waiting for it......a  product with a very generous profit margin......that requires no huge capital outlay for production.......a product that will become a mandatory requirement in many countries.......and a product that will allow you to actually save hundreds, even thousands of lives........then the Wheelex Loose Wheel Management system is for you.

If you feel, as we do, that this is a product that would be of tremendous benefit to the people of your country, as well as a highly profitable and financially rewarding enterprise for yourself, please join us on our adventure.

Thank you, in advance, for your time and attention.  I hope to be hearing from you, soon.

Stuart A Busse
President
IBEX Resources Corporation
Biggar, Saskatchewan, Canada